IIFA has announced a two-day Diwali promotion offering 20% off tickets for the Sobha Realty IIFA Digital Awards 2027 in Abu Dhabi. The organisers say the code IIFADIWALI20 is valid on 7 and 8 November 2026 only, subject to applicable terms and conditions.
The Digital Awards will take place on 22 January 2027 at Etihad Arena on Yas Island. The promotion relates to that event; the supplied announcement does not extend it to the main IIFA Awards ceremony on 23 January.
Hosts and performers
Pankaj Tripathi, Ali Fazal and Abhishek Banerjee are the announced hosts. Himesh Reshammiya and Sunidhi Chauhan are among the performers named for the Digital Awards.
The evening forms part of the wider 27th IIFA Weekend & Awards, scheduled for 22–23 January 2027. The organisers have announced a programme bringing film, music and digital-entertainment personalities to Abu Dhabi.
How to find the offer
The release directs customers to Etihad Arena and Platinumlist for tickets. Check the eligible ticket options and final discount with the ticket seller before completing a booking.
Visit the official venue’s Digital Awards page for event and ticket information. The two-day promotional window is separate from the January event date.
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