International fashion retailer Primark has opened its first Qatar store at Doha Festival City, in partnership with Alshaya Group.
The new flagship spans more than 52,000 square feet across three floors and brings more than 400 colleagues into the business, according to the companies’ release. Opening-day activities included entertainment, giveaways and in-store activations for customers.
The Qatar opening is Primark’s 21st international market and its fourth country in the Middle East, following Kuwait, the UAE and Bahrain. A second Qatar store is planned for Villaggio Mall early next year.
Primark also said it plans to continue its regional expansion, with a second Kuwait store expected at Aventura Mall and a first Saudi Arabia store planned for March 2027.
Source: Primark
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